Nexer Digital Partners with Siteimprove to Empower Businesses Ahead of the 2025 European Accessibility Act (EAA)

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Sales, Marketing and Events Manager

2 minute read

Press release: We're excited to share the news of our partnership with Siteimprove, and the exciting opportunities and benefits it will bring for our clients.

Human-centered design agency Nexer Digital has partnered with Siteimprove, the leading platform empowering brands to stand out with accessible, high-performing digital content experiences, to support businesses with the upcoming European Accessibility Act (EAA) requirements. Siteimprove was recently announced as a forerunner across three high-impact G2 categories: Digital Governance, Digital Analytics, and SEO Tools, along with being ranked as a “Strong Performer” in the inaugural “The Forrester Wave™: Digital Accessibility Platforms, Q4 2023.” 

The European Accessibility Act (EAA), which comes into effect in 2025, is a landmark piece of legislation which compels organisations to ensure their products and services are accessible for all users, including those with disabilities. It represents a great opportunity for businesses to promote inclusion, create excellent user experiences, and reach a larger audience.

Nexer Digital builds on this foundation with its expertise in inclusive user research, manual auditing, accessibility statements, training, and tailored support. Nexer Digital also assists clients with organisational change to focus on accessibility and inclusion, and the setup of in-house accessibility labs with assistive software and tools; helping clients to make sure digital accessibility goes beyond compliance to embrace inclusion.

Accessibility has always been at the heart of what we do at Nexer, and we welcome the European Accessibility Act to help drive positive change. With 20+ years of experience in digital accessibility, Siteimprove is trusted by marketing organisations across all industries to efficiently create and maintain inclusive user experiences. We’re excited to partner with Siteimprove to offer a comprehensive solution for our customers that ensures their content meets global accessibility standards.

Simon Wissink, Account Director & Partner Manager at Nexer Digital

When accessibility isn’t a business priority, you create a gap around inclusive engagement you seek with your customers, your employees, and your brand, and it fills with unwelcome exclusivity. At Siteimprove, we believe that inclusivity is an essential component to any business strategy and are thrilled to be partnering with a company like Nexer Digital who share the same vision & values. We’re looking forward to working side by side with the Nexer team to help marketing teams build compliant, inclusive and optimised content experiences that make the experiences they drive more performant.

Chris Cho, Senior Vice President of Corporate Development at Siteimprove

Get in touch

Please email simon.wissink@nexergroup.com if you would like to work with our team on your project, or call our Macclesfield office on +44 (0)1625 427718